ecomii - a better way
May 20, 2018  |  Login
The cradle-to-cradle approach to design was developed by William McDonough, a notable architect in sustainable buildings, and chemist Michael Braungart in 2002. It is a method used to minimize the environmental impact of products by employing sustainable production, operation, and disposal practices and aims to incorporate social responsibility into product development. Under the cradle-to-cradle philosophy, products are evaluated for sustainability and efficiency in manufacturing processes, material properties, and toxicity as well as potential to reuse materials through recycling or composting.

Cradle-to-cradle designs are examples of “eco-effective” business practices that optimize human health, recyclable and compostable materials, product life, use of renewable energy, water efficiency and quality while keeping the manufacturers socially responsible. The eco-effective, cradle-to-cradle philosophy responds to the “eco-efficiency” approach, which only seeks to minimize the negative environmental impacts of a business or industry.

 Back to ecopedia main page

For More Information

Learn more about Cradle-to-Cradle design in ecomii's Green Building section.

Learn more about McDonough Braungart Design Chemistry.

ecomii featured poll

Vote for your Favorite Charity



ecomii resources
ecomii Tips Newsletter 

Sign up today to receive a weekly tip for living greener

Get in Touch

Got suggestions? Want to write for us? See something we could improve? Let us know!